Monday, March 08, 2010
This (long) post offers some thoughts about Peruna and its continued success into the 20th century. I suggest that Peruna’s success needs to be seen within the context of a continuing belief in astrology, particularly amongst certain populations in the U.S. I highlight the ways that Peruna’s astrological claims would resonate with the Amish and Mennonite communities.
Posted by Darin Hayton on 03/08 at 01:47 PM