Bericht zu einer motiv- und produktstudie ueber pralines.

Croton-on-Hudson, N.Y. : Institute for Motivational Research, Inc., 1968.

In German.

Part of : Ernest Dichter papers.

Chocolat Suchard S.A.

Chocolate candy -- Switzerland -- Marketing.

Chocolate candy -- Purchasing -- Psychological aspects.

Consumers -- Switzerland -- Attitudes.

Advertising -- Confectionery.

Mon Amour candies.

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