A psychological pilot study of the sale and advertising problems of Aero-Willys.

New York : Ernest Dichter, 1953

Part of : Ernest Dichter papers.

Willys-Overland Motors, Inc.

Russell M. Seeds Company.

Advertising -- Automobiles.

Automobiles -- Purchasing -- Psychological aspects.

Aero-Willys automobile.

Philadelphia Area Center for History of Science
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